South African rapper and successful business owner Cassper Nyovest felt a bit generous on twitter and decided to give people tips on how to survive the business world. It was a very candid and honest approach from Cassper and many of his followers appreciated the gesture.
Given his business acumen and success in the music business, Cassper is definitely one person you’d want to listen to if you want to grow or start a business.
He was very open about his struggles with finance, how he gets funding, and also gave advice on how to source funding and how people can make the right investments in their business. He spoke briefly on how he grew his Cassper Nyovest brand and what it took to start his Family Tree label.
“I invested R400 and just kept reinvesting into the company. Building capital is hard work and requires discipline. For instance I had to learn the difference between my money and the company’s money. Company might be doing well but I’m broke,” Cassper shared.
The #Business class with Cassper tweets were inspired on twitter after a fan asked Cassper whether Cassper would sign him. Cassper Nyovest rather told the fan to start his own business and sign himself. Many tweeps felt Cassper gave the wrong advice.
Soon after, Cassper tweeted his fans and suggested they tweet to him about advice they might need in the business industry:
Besides giving business tips, he also spoke about corruption, nepotism, marketing and various other topics. ” We were actually talking about this earlier on. I don’t wanna lie hey, I don’t have the solution to end corruption cause it’s killing so many entrepreneurs. It seems like doing is the right way is the wrong way in South Africa. It’s depressing sometimes,” said Cassper.
Here are some of our favourite interactions:
He gave advice on marketing your music/products:
Cassper also gave advice on business people committing themselves to their hustle:
It was nothing but love from some of the fans: