Another milestone celebrated as Angola becomes the first country to stream with Donlu Africa!
Donlu African, Namibian leading music streaming website has extended their reach to Angola and will from February onwards be handling Angolan artists. This will kick off once they have launched their long-awaited app next month, as well as after Angola coming on board next month.
The website has to date streamed over 1697 songs from over 143 artists and already stands at 2 million streams in just one year.
Llewellyn Adams told unwrap.online that they have also had plans to international but committed themselves first to building a strong foundation in Namibia.
“In opening up the platform for international artists, it opens up opportunities to collaborate not only with us but also to our artists as well and not only between the musicians but from the corporates as well, ” Adams said.
He added that this also means more traffic to their website and will ultimately serve as promotion for Namibian artists outside Namibian borders.
“Nothing will be taken away from our musicians. Our main focus will still and always be Namibia,” he said.
He added that they decided to go to Angola first because the South African market is saturated a young brand like Donlu run the risk of being suffocated by the bigger and established brands such as Deezer, Itunes and Joox.
“I’m not saying that ours are not up to standard or can compete with those ones in South Africa, all I’m saying is, and it’s not the right time to enter that market just as yet. There is a big demand for digital platforms in Angola so we saw a gap and decided to embark on this journey. More African countries will be added as time goes, but it won’t be in the next couple of months, ” he says.
