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Proud by Pewa goes Nude

By Emilie Shimbali


Being in the fashion industry for more than 8 years gave Pewa Uushona the means and mastery to produce beautiful winter collections and so much more.

Uushona is known for the delivery of ready to wear and casual than high-end fashion much adorned by fashion enthusiasts. Her latest collection, Nude and her sixth has gotten the internet’s attention making it viral. 


According to Uushona, her brand caters mainly for women aged from 18 to 45. So far she has dressed personalities and taken part in fashion shows including Young Fashion Designers.
“Nude is one of the warmest colours and being a winter collection makes the client feel comfortable and warm,” she explained.

Photo: Instagram


“The Nude collection is named after each model so it would be easy for clients to identify each colour according to the model wearing it. Nude also come in all shades of skin tones which is a neutral colour that everyone can relate to,” she stated.


Though her business is impacted by the pandemic, Uushona looked into how she could make people look good and keep the business running at the same time.

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